RocketReach's Annual Plans Cap Exports, Not Lookups

RocketReach's pricing page, checked on November 9, 2026, sells two different products under the same plan names. On annual billing, lookups are listed as unlimited and the cap moves to exports. On monthly billing, lookups themselves are capped. The cheapest plan that includes phone numbers and a Bullhorn integration is Pro, at $75 a month billed $899 a year. For a recruiting desk that lives in Bullhorn, that is the line to read first.

Primary source: RocketReach pricing page, annual and monthly views, accessed November 9, 2026. Our browser loaded the page in Chinese. The prices and limits below are in US dollars as displayed.

The plans on annual billing

1. Essentials: $33 a month, billed $399 a year. Email only. Unlimited personal and professional emails, 1,200 exports a year.
2. Pro: $75 a month, billed $899 a year. Unlimited emails plus unlimited mobile and direct dial numbers, 3,600 exports a year, and integrations with Salesforce, Outreach, HubSpot, Salesloft, and Bullhorn.
3. Ultimate: $142 a month, billed $1,699 a year. Everything in Pro, 20,000 exports a year, Salesforce custom mapping, intent data, and healthcare data.

Team plans with pooled credits and custom exports are listed as starting at $6K a year, through sales.

The plans on monthly billing

1. Essentials: $69 a month, 100 lookups and 100 exports a month.
2. Pro: $119 a month, 250 lookups and 250 exports a month.
3. Ultimate: $209 a month, 1,000 lookups and 1,000 exports a month.

The comparison table confirms the split: under annual billing, lookups read "unlimited" for every plan. Under monthly billing, they read 100, 250, and 1,000.

On RocketReach's annual plans, lookups are unlimited and exports are capped. On monthly plans, lookups are capped. Pick the billing mode that matches whether you search or export more.

"Save 50%" holds on one plan

The page carries a "save 50%" label next to the billing switch. Essentials yearly is $399 against $828 for twelve monthly payments, a saving of about 52%. Pro yearly is $899 against $1,428, about 37%. Ultimate yearly is $1,699 against $2,508, about 32%. Those are our calculations from the displayed prices. The label is accurate for Essentials only.

One number on the page does not match

The monthly Pro card describes its allowance as "250 Lookups Per Month / 3,000 Lookups Per Year" and "250 exports per month / 3,000 exports per year." The annual Pro card lists 3,600 exports a year, and the comparison table also says 3,600 for annual. So annual Pro gives 600 more exports a year than twelve months of monthly Pro. That is a reasonable incentive, but the monthly card's "per year" phrasing may confuse anyone comparing the two. Write down the annual figure from the annual card.

Lookups that fail are refunded

The FAQ answers one question that matters for recruiters: if a lookup does not return a verified email or phone, it is refunded. You pay for verified results, not attempts. That makes RocketReach's lookup count easier to compare with tools that charge per attempt.

What this means for a recruiting desk

If you mostly search and only push a few profiles into your ATS, annual Pro is the efficient choice. You can look up as many candidates as you need and export 3,600 over the year, about 300 a month on average. If you export almost everything you look up, Ultimate's 20,000 exports may be the real requirement, or monthly billing may fit a short burst.

Bullhorn users should note that Bullhorn appears only on Pro and Ultimate. Essentials is email only and has no listed Bullhorn integration.

Seat pricing also changes with headcount. The page says adding one seat saves 5%. It does not show the multi-seat price on the cards, so request a quote if you have more than one recruiter.

What "export" means in practice

The pricing page lists an export cap but does not define which actions count as an export. If your workflow pushes every viewed candidate into Bullhorn and those pushes count, the cap will bind quickly. If you only push candidates you plan to contact, the cap stretches much further. Ask RocketReach which actions count as an export before you size the plan. Write down the answer; it decides whether Pro or Ultimate fits.

Autopilot, the built-in outreach automation, also scales by plan: 5 active autopilots on Essentials, 10 on Pro, 25 on Ultimate. Daily email sending is 500 on every plan. If you run sequences from another tool, those limits will not matter to you.

Who should skip this

If you need fewer than 100 lookups a month, monthly Essentials covers it, but it has no phone numbers. If you need pooled credits across a team, that is listed under custom team plans from $6K a year, not on the self-serve cards.

Budget fields

Record plan, billing mode, whether the cap is on lookups or exports, the annual export limit from the annual card, phone access, Bullhorn integration, seat count, and the access date. Compare cost per exported, verified candidate, not the monthly sticker.